Reward Anticipation and Motivation

Scope: Anticipation of reward, consumption of reward, incentive salience, effort allocation, approach motivation, avoidance motivation.

Out of scope: Motivation as a trait; reward sensitivity as an individual difference.

The appetitive/aversive axis pair was collapsed during 2026-04-15 (dropped as stimulus properties rather than processes); Approach and Avoidance motivation are retained. :::

This category contains 6 processes.


Approach motivation

Process ID: hed_approach_motivation

Tendency to engage with stimuli associated with positive outcomes.

Tasks

The following tasks engage this process:

Fundamental references

  • Gray (1982) The Neuropsychology of Anxiety

Recent references

  • Elliot (2006) Motivation and Emotion 30:111–116


Avoidance motivation

Process ID: hed_avoidance_motivation

Tendency to disengage from stimuli associated with negative outcomes.

Tasks

The following tasks engage this process:

Fundamental references

  • Gray (1982) The Neuropsychology of Anxiety

Recent references

  • Elliot (2006) Motivation and Emotion 30:111–116


Effort allocation

Process ID: hed_effort_allocation

Decision to expend physical or cognitive effort as a function of expected reward and cost.

Tasks

The following tasks engage this process:

Fundamental references

  • Salamone, Correa, Farrar & Mingote (2007) Psychopharmacology 191:461–482

Recent references

  • Westbrook & Braver (2015) Cognitive, Affective, & Behavioral Neuroscience 15:395–415


Incentive salience

Process ID: hed_incentive_salience

“Wanting” attributed to reward-predictive cues, distinct from “liking.”

Tasks

The following tasks engage this process:

Fundamental references

  • Berridge & Robinson (1998) Brain Research Reviews 28:309–369


Reward anticipation

Process ID: hed_reward_anticipation

Affective and neural response to cues predicting upcoming reward.

Tasks

The following tasks engage this process:

Fundamental references

  • Knutson, Adams, Fong & Hommer (2001) Journal of Neuroscience 21:RC159

Recent references

  • Oldham, Murawski, Fornito, Youssef, Yücel & Lorenzetti (2018) Human Brain Mapping 39:3398–3418


Reward consumption

Process ID: hed_reward_consumption

Affective and neural response to receipt of reward.

No tasks in the current catalog are linked to this process.

Fundamental references

  • Berridge & Kringelbach (2008) Psychopharmacology 199:457–480

Recent references

  • Berridge & Kringelbach (2015) Neuron 86:646–664